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Be part of China's BIG Design Event
February 28, March 1 & 2, 2013

Over 200 of the world's top technology vendors gathered at IIC-China 2012

The design industry of China was filled with fervor as local companies and the big names in the electronics field gathered once again to deliver new products, technologies and solutions at IIC-China, the country's largest and most important systems design event.

Atmel Corporation, Fairchild Semiconductor, Fujitsu Microelectronics, International Rectifier, Maxim Integrated Products, Micrel Semiconductor, Mouser Electronics, Silicon Labs and Vishay Intertechnology were some of the world's largest semiconductor companies who graced the event show floor.

Highlighting China's status as an emerging design powerhouse, the show also trained the spotlight on local IC design houses in a special IC Design Pavilion. Homegrown companies like Chendu Qichengwei Co., Shenzhen Chip Link Semiconductor Co., Shanghai Sino-IC Microelectronics Co., exhibited alongside these brands known for cutting-edge technology.

Visitors were updated on the latest IC solutions at the ever popular Taiwan Pavilion, Korea Pavilion and Distributor Zone.

Other highlights from the show floor included the much-anticipated Live product teardown, Micron's exciting Memory Championship and RS Components' smart car lucky draw.

View photo gallery

IIC-China is without a doubt the single most important networking opportunity for mainland China's engineers. Secure your preferred show floor position today.

Innovative technologies highlighted in over 110 educational sessions

To address engineers' needs as they design for the future, IIC-China hosted over 110 conference sessions, technical application courses and TechShare sessions. A series of conferences focused on four hot themes that will impact the future of China's electronics industry.

The Smartphone Conference on the opening day of IIC-China featured keynote speaker Allen Wu, President of ARM China, who discussed on the future and evolution of Smartphones and its implications to mainland China's design engineers.

Other keynote speakers at the three-day event included:
    •  Green Power Technology Conference - Professor K.W. Eric Cheng from Hong Kong Polytechnic University who presented "Efforts in Improving Efficient Energy Conversion".
    •  Tablet PC Conference - Gary Gao, Regional Applications Manager of Intel who discussed "Ultrabook: Opportunities for the Local Industry Ecosystem".
    •  Internet of Things (IOT) Conference - Ma Jian from the China IOT Association who talked about "Exploring the Market for Internet of Things".

Engineers participated in lively panel discussions and learned directly from technology leaders who explored on issues which included:
    •  "Profitability of New Energy Opportunities"
    •  "Designing a Winning Tablet PC"
    •  "The Future of Smartphones"
    •  "What Technology and Industries will the Internet of Things Promote?"
    •  "The Innovation of Smartphones: 3D Large-size Touch Screen, Large Memory Capacity, Integrated Interface"

Be one of the industry gurus to influence and educate China's engineers. Contact us to find out more.

Product teardowns focused on the latest tablet PC design

Live product teardown has been one of the most anticipated and well-attended activities at IIC-China.

Engineers were not only entertained by the Pirates of Shenzhen but were also educated. They got a dynamic, technology-by-technology analysis of Apple's iPad2 and four new mainland China-designed tablets.

Associate your brand with these highly anticipated events and get maximum brand exposure. Contact us for sponsorship details.

Expand your business with China's BIG design event At IIC-China, you are able to meet face-to-face with the creators of China's next-generations electronics - your target customers. Each year, thousands of them attend IIC-China because they are faced with the daunting challenge of finding the technology and solutions they need to design competitive, profitable products. They need to learn and be inspired by breakthrough technology, and get the information they need to apply it. By joining IIC-China, you enable China's design engineers to see first-hand, discuss, and ultimately choose your technology and products for their future designs. IIC-China offers many ways for you to build brand, thought leadership and leads exhibition booths, a comprehensive educational program, and a wide range of sponsorship opportunities. Talk to your sales representative now to discuss how these can help meet your marketing objectives in China. China's engineers are eager to learn from you. Book now!


	Sponsored by Asia's leading technology magazines: Electronic Design- China EE Times-Asia EE Times-China ESM-China

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